About Us
We’re on a mission to help you ignite and inspire curiosity in your audience. Maptivate is a partnership between Circ Consulting and OneMap. It is a collaboration between Marketers, Artists, Storytellers, Designers, Producers and Geographical Information Systems (GIS) specialists. Meet our passionate and creative team below!
Our Team
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Chris Bulford
Managing Director, Circ Consulting
Chris is a leading strategist and marketer, with outstanding experience in both client and consultancy businesses. His passion for marketing drives his passion for facilitating great outcomes for his clients.
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Mary-Jane Walker
Creative Consultant
Mary-Jane is an artist, scientist and innovator with a diverse arts practice. Her experience includes working at the Innovation Centre in the London Design Centre. She is the founder and director of The School of Lost Arts, Geelong and is currently a Design Week Curator for Geelong as a UNESCO City of Design.
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Rachel Cooper
Production Manager
Rachel is an experienced producer and marketer with background in the client and agency side across FMCG, Education, Community Development and Film and Television.
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Kim Ingles
Digital Storyteller
Kim Ingles is a filmmaker and an impact producer, and runs storytelling programs to help build capacity for social and environmental impact.
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Lily Gilby
Graphic Designer
Lily is a graphic design artist and illustrator. She has a passion for design and strives to apply this to the uniquely personal maps we create.
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OneMap
Technical Partner
Our technical partners, OneMap, provide the GIS and technical expertise to bring your maps and site to life.
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Business & Marketing Manager, OneMap
Mark has strong Business, Sales, Marketing and Project Management experience gained over 30 years across SME’s and large corporates in the property and banking and finance industries.
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Lead Developer, OneMap
Aaron has spent the last several years working on OneMap from its inception. He has worked on all parts of the project as a full-stack web developer, database administrator, data acquisition and transformation specialist, server deployment and operations, infrastructure architect, scripting/automation/dev-ops engineer.
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Senior GIS Analyst, OneMap
Michael is a GIS and Data Analyst with a strong interest in all aspects of Spatial Data Analysis and Visualisation GIS.
Our Story of Origin
We’d love to take you back to our origins and share where the idea for Maptivate came from, and why we believe it’s such a powerful tool to connect with audiences in a new, memorable, and meaningful way.
‘The Journey of Extraordinary Encounters’
The concept of Maptivate was born out of the COVID-19 pandemic and the challenge that it presented around ensuring people still had an opportunity to experience an event and explore urban design at a time of great uncertainty.
Geelong Design Week is an initiative of Geelong UNESCO City of Design and the City of Greater Geelong. In 2021, our creative consultant, Dr Mary-Jane Walker (also Founder and Director of The School of Lost Arts), took the opportunity to create an interactive outdoor exhibition that could still take place despite social distancing.
The exhibition was created to inspire people to explore the idea of a nature based city showcasing the work of artists in public space including shop windows, and linking key ideas of biophilic design to local landmarks.
Creativity is the spark which happens when we link diverse ideas together and see what happens. Maptivate was born out of just this process.
How do we cut through the noise of the digital landscape and tap back into our biology again so we can connect better? How can we excite and inspire people to go on a journey of the mind? The solution was Maptivate.
Dr Mary-Jane Walker
The creation of this new and complex multi-dimensional project was helped at the very beginning by collaboration with the technical excellence of OneMap. Their unrivalled expertise in the delivery of Geographic Information Systems mapping and their interest in working to bring the creative vision of The School of Lost Arts team to life began a conversation that is ongoing.
The Journey of Extraordinary Encounters exhibition took place during the 2021 Geelong Design Week festival and attracted hundreds of exhibition-goers from Australia and globally. The extraordinary success of this first venture made it clear that this way of organising information and using art and design to lay information out visually and geographically also tapped into some important elements of our biology. As storytellers, biologists and artists, we can see how this could change the way we see and connect with new ideas and tell stories, especially at a time when we are overwhelmed with digital information. Maptivate crafts a clear path through the digital landscape that we all now live in. It brings together science, design and technology.
From our understanding of evolution and modern neuroscience, we know that we remember and engage with information best when it is linked to place. I like to call this “the geography of ideas” and this concept was the catalyst to creating Maptivate.
Dr Mary-Jane Walker
We are currently working on some new features and will be sharing more exciting announcements soon!
We’d love to help you ‘Maptivate’ your project, events or website so please reach out to say hello, book a demo, or share your ideas.